Dawkins, L., Powell, J.H., West, R
Explicitly claiming something that the consumer knows to be untrue tend to make them distrust and reject the message, so the effectiveness of explicit claims dropped as evidence of the harms of cigarettes became more widely known
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Misusing stimulants can take a toll on your body, mind, and relationships
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37 Although most studies have found no advantage of ventilated filters compared to no filters, at least one analysis has shown a lower incidence of lung cancer in people who used filters that would likely have been ventilated: A study of people in the National Lung Cancer Screening Trial (2002 to 2009) showed that smokers of unfiltered cigarettes were nearly 40% more likely to develop lung cancer and had twice the risk of dying from lung cancer compared with smokers of filtered cigarettes
